Necessity, Not Passion, Drives The Creator Economy

Techonomy Article - Featured Image

I remember being 12, walking the streets of downtown Vancouver with my entrepreneurial uncle. He was pointing out prime retail spots, underused locations, overlooked gems. After two or three blocks, he stopped and quizzed me. “What businesses are missing, Shafin?”

He was always looking for opportunities. As Ismaili refugees from Uganda, my father and his brothers had to make it on their own when they landed in Canada. Fast-forward to the present, and I work with entrepreneurs everyday as an investor and advisor, including many people in the expanding creator economy. What I’m struck by is how many parallels there are between the successful entrepreneurs I know today and the immigrants I grew up with. And the more I think about it, the more it comes down to one idea: necessity.

Read the complete article originally published in Techonomy.

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